Strategic Communications
In today's digitally-driven world, we're surrounded by noise. How do we, as educators, cut through that noise to ensure our community is connecting with our messages? The answer: be more strategic.
Benefits
Whether it's copywriting or graphic design, we excel at creating exceptional content across all platforms. But it's our ability to be strategic about the way we craft content and when, where, and how we share it that sets our work apart - and helps you ignite the connections that build support within your community.
- Delivers captivating content that resonates with the audience and drives action.
- Optimizes website content to improve user experience and engagement.
- Offers tailored marketing solutions to meet the unique needs of each client.
- Develops strategic communication plans to ensure effective messaging.
Outcomes/Deliverables
- Explore: Our team will work collaboratively with your district’s leaders and stakeholders as we take the time to get to know your district, your values and your goals.
- Audit: We will research and analyze your district’s existing communications platforms, procedures, messages, and tactics, to identify strengths and areas for improvement moving forward.
- Collaborate: Nobody knows your district better than those working in it every day. You know your needs and your wants, and we will work collaboratively with you to make sure those are addressed.
- Strategize: Together, your district and our team of communications experts will develop a comprehensive strategic plan to help your district effectively communicate and engage with your community to establish the district as a destination for prospective families and staff.
- Implement: Following approval of your strategic communications plan, we will together discuss and decide how to implement the plan, whether using your district's existing communications support team, or our team of CESA 6 Marketing & Communications professionals.
